Dave B
22nd October 2007, 14:49
Whatever your opinion of the racing and the politics, you can't deny that this season has been good for F1's viewing figures as bourne out by the millions tuning in to watch the Brazillian GP:
ITV1's live coverage of the Brazilian Grand Prix peaked at 10.4 million viewers yesterday, 50% of the available television audience, as British driver Lewis Hamilton narrowly missed out on the Formula 1 World Championship.
Coverage of the race itself averaged 9 million viewers, a 47% overall share, with the whole programme from 4pm to 7pm averaging 7.3 million, or a 41% share, according to the unofficial overnight ratings.
According to ITV, the figures make it the most watched Formula 1 race since 2000.
Source (may require free registration): http://media.guardian.co.uk/overnights/story/0,,2196819,00.html
ITV1's live coverage of the Brazilian Grand Prix peaked at 10.4 million viewers yesterday, 50% of the available television audience, as British driver Lewis Hamilton narrowly missed out on the Formula 1 World Championship.
Coverage of the race itself averaged 9 million viewers, a 47% overall share, with the whole programme from 4pm to 7pm averaging 7.3 million, or a 41% share, according to the unofficial overnight ratings.
According to ITV, the figures make it the most watched Formula 1 race since 2000.
Source (may require free registration): http://media.guardian.co.uk/overnights/story/0,,2196819,00.html